FRANK THELEN RECOGNIZES AUGMENTED REALITY STARTUP VUFRAME

Frank Thelen, a German venture capitalist known from “Die Höhle der Löwen” (German version of “Dragon's Den”), honors the Regensburg-based augmented reality startup Vuframe as a “Logitech Startup Partner”. Vuframe's software makes it possible to virtually demonstrate products directly from the digital blueprint. This way, for example, the new couch can be virtually placed in your own living room before you even buy it.

The concept convinced both Frank Thelen and the company Logitech: Vuframe received the coveted title “Logitech Startup Partner” yesterday. The “Logitech Startup Partner” competition, launched by Logitech and Frank Thelen, is already entering its second round and honors agile, digitally savvy and flexible startups for criteria such as innovation and scalability.

Andreas Zeitler demonstrates Vuframe's software to Frank Thelen. Photo: Logitech

Logitech and Frank Thelen support the winners of the award by giving them direct access to the partners' wealth of experience – in addition to the main prize worth almost €5,000. Vuframe impressed the judges from among hundreds of applicants with its innovative concept of virtually displaying products of all kinds Andreas Zeitler, founder and managing director of Vuframe, accepted the “Logitech Startup Partner 2019” award in Bonn and presented his company to the jury, which consisted of Frank Thelen and representatives from Logitech. In addition, a live video pitch took place in front of Thelen's 150,000 LinkedIn followers.

Andreas Zeitler in a live video pitch in front of Thelen's 150,000 LinkedIn followers.

In addition to this latest award from Frank Thelen, Vuframe has received other prestigious digital industry titles, including the Bavarian Innovation Prize from the Ministry of Economic Affairs, the German Digital Award and the German Design Award. Vuframe's customers include companies such as Siemens, s.Oliver and Munich Airport. The Regensburg-based startup continues to grow strongly and is looking for expert new employees to fill open positions.